Birthday greetings with high value

Boost your birthday greetings and turn them into something valuable for both your patients and your practice. Offer patients a birthday gift, like Triangle Family Dentistry does, and encourage them to stop by the office to pick it up. When they visit, use the opportunity to check whether they have their next appointment scheduled—and don’t forget to check the rest of the family, too. Create separate birthday campaigns for adults and children, with gifts and messaging tailored to each group.